Jennifer L. Gaskin
Journalism, Data-Driven Writing, Content Marketing, Graphic Design, Very Good Jokes
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Franklin Firecracker Festival

Franklin Firecracker Festival

Living in a downtown area has a lot of drawbacks, but one of the really cool advantages is that you often have a great seat to community events. Whenever the city of Franklin schedules a downtown fireworks display, I'm lucky enough to get a front-row seat, right from my front porch. As a design and copywriting exercise, I created some promotional material for the 2017 Franklin Firecracker Festival, the city's July Fourth event. This included copywriting, illustration and design. 

 
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POSTERS

I created a pair of promotional posters, including developing a modern illustration of the Johnson County Courthouse (which is about 2 blocks away from my house —  I can see the clock tower from my porch).

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PROMOS

Using a modern linear offset style with a restrained color palette, the courthouse is the star of these promotional images for use on social media or as mailers. The courthouse in Franklin first opened in the late 1800s and has been listed on the National Register of Historic Places since 1981.

ILLUSTRATION

While I don't consider myself an illustrator, I do enjoy exercising those muscles in creative ways. I looked at literally dozens of images of the Johnson County Courthouse's brick red clock tower to develop this simple, understated depiction.

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